official home of the Tostitos Fiesta Bowl, Insight Bowl and Festival of College Football
Q: How do I purchase tickets?
A: You may purchase tickets by clicking on the “Buy Tickets” tab on the Parade home page. You may also call our ticket office at (480) 350-0911, or toll free at 1-800-635-5748.
Q: Do I need to purchase tickets to view the Parade?
A: No, the Parade is free to the public. However, you may purchase reserved seats in our bleacher area for $25. Please keep in mind that unreserved seating is first-come, first-serve.
Q: Where may I park for the Parade?
A: There is no designated parking for the Parade. Click here to see a map of the Parade route.
Q: How do I volunteer with the Parade?
A: For volunteer opportunities please click on the “Volunteer” tab on the Parade home page. You may also contact Veronica Brana, the Parade Coordinator, at (480) 517-6275, or via e-mail at
Q: How can someone with a disability best view the Parade?
A: When ordering tickets, please indicate your need for disability seating. If you do not wish to purchase a reserved seat, the best way to view the Parade is in the front row along the Parade route. Please keep in mind that unreserved seating is first-come, first-serve.
Q: How long will the Parade last?
A: The Parade begins at 11:00 a.m. and should finish at approximately 12:30 p.m.. The route is just under two miles long.
Q: Will the Parade be telecast on TV?
A: The Parade will be aired live on 3TV in Metro Phoenix. There will also be a live webcast at http://www.azfamily.com.
Q: How do I participate in the Parade?
A: Underneath the “About the Parade” tab on the home page you will find a “Unit Applications” tab where you can download the applications. You may also contact and request to be put on the mailing list for next year’s Parade.